Photos
Phone shots in mixed lighting. Inconsistent backgrounds. No brand consistency.
Inventory merchandising · for used car dealers
Every day a vehicle sits costs you $32 in floor plan. Pavedeck moves them faster.
AI-native inventory merchandising. Studio photos, sharper VDPs, live pricing intelligence — running on every VIN you stock, pushed back into the stack you already use.
128
VINs · 1 dashboard
Integrations
Plugs into the stack you already run.
Read inventory from where it lives. Push enhanced content back into the same systems. Nothing in your stack changes.
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HN
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VC
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What it does
Three jobs the existing stack does badly. Done automatically.
Photo enhancement, AI VDP copywriting, pricing intelligence — for every vehicle in your inventory. Configurable templates, channel-aware output, weekly refresh. No team required.
Photo · 2024 RAV4
Before
After
PD
Photo enhancement
Background removal, consistent backdrop, color correction, branded watermark. Configure once, runs on every VIN.
VDP · generating
VIN · 4T1G11AK8NU***123
This 2022 Toyota Camry SE comes from a single owner with full service history. Highlights: adaptive cruise, blind-spot monitoring, 8" touchscreen. At 31K miles it's well below average for the model year — and at our price, it's running about $1,400 under regional
Your site
AutoTrader
Cars.com
FB Market
AI VDP copywriting
Channel-aware copy in your dealership voice. Generated under 60 seconds. Auto-refreshed every 14 days.
Pricing · weekly
2021 Honda CR-V EX
42 days on lot
Recommended action
Reduce by $700 → $26,300
Pricing intelligence
Live market comps from licensed data. Surfaces stale inventory before it eats your margin.
Why this matters
The math on bad merchandising.
$32/day
Floor plan interest per vehicle
Every extra day on the lot is real cash bleed against your line.
8–12photos
Optimal listing depth
Independent listings average 3–6 — and convert proportionally worse.
200–400words
VDP copy that converts
Factory VIN-decoded copy runs ~50 words and gets ignored by AI search.
14days
Right pricing refresh cadence
Most dealers update monthly — by then a stale vehicle has already cost you margin.
Pricing intelligence powered by licensed market data
MarketCheck
Black Book
Kelley Blue Book
Why this exists
Your inventory tools were built in 2008.
vAuto, HomeNet, Max Digital — they pioneered the category and they still run it. Enterprise-priced, sales-driven, built for the Cox ecosystem. The merchandising work that actually moves cars off the lot — better photos, sharper copy, sharper pricing — gets done by hand, by a $45K/year inventory marketer, or not at all.
VDPs
Factory VIN-decoded copy pasted in. No story, no SEO, invisible to AI search.
Pricing
Updated monthly when something gets stale. Days-on-lot already ate your margin.
The dashboard
One place. Every VIN. Every channel.
Configure your templates once. Pavedeck runs every new vehicle through the full pipeline automatically — photos, VDPs, pricing — and pushes the output back to your inventory system, your website, and the syndication channels you already feed.
See the full product →app.pavedeck.com / inventory
128
Active VINs
94%
Optimized
12
Need refresh
Vehicle
Days
Status
2022 Camry SE
8d
Optimized
2021 CR-V EX
42d
Reduce $700
2023 RAV4 XLE
3d
Optimized
2020 Civic LX
28d
Refresh photos
2022 Tacoma TRD
11d
Optimized
How it works
Self-serve. Configurable. No sales call.
Sign up, connect your inventory feed, configure your templates. Pavedeck handles every vehicle from then on.
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Connect your inventory
Pull from HomeNet, vAuto, DealerCenter, Frazer, AutoManager — or upload a CSV. We read; your existing systems keep working exactly as they do today.
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Configure your templates
Pick your photo backdrop, your watermark, your VDP voice (professional, casual, performance-focused), your service area. One-time setup, ~20 minutes.
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Pavedeck runs every vehicle
Every new VIN gets photos enhanced, VDP generated, pricing flagged. Output pushed back into your inventory system and website. Refreshed every 14 days to stay un-stale.
Why this, why us
Built by an operator who ran search for 200 dealers.
Most "AI for dealers" tools come from horizontal SaaS founders who've never touched a DMS, an inventory feed, or AutoTrader's syndication spec. They ship an AI wrapper, charge enterprise prices, and get acquired by someone who actually understands the industry.
Pavedeck is built by someone who spent a decade running organic search for hundreds of dealer rooftops at Dealer.com — and who knows exactly what merchandising actually moves cars, what data the syndication channels need, and which incumbent tools are slow and expensive enough to displace.
AI-native inventory merchandising for dealers, by someone who actually knows the stack.
Get started
Self-serve setup. No sales call. First 30 days free, then $300–1,000/month based on inventory size.